The Master Recruiting Formula

Network marketing can be tedious. This is especially true with the old-school approach.  Remember having to chase people down and recite the “opportunity” over and over? I loathed it.

The challenge today is you might have a hot product and a smoking pay plan but no way to effectively “target” your market. That’s where technology comes into play.

Here’s how I changed things. Listen up, this is really important. What I did was take myself out of the equation. The difference was that I was no longer the messenger. Instead, I put the burden on the “system.”

With a pre-built system that sorts, selects, and SELLS for you, there’s no need for you to be the focus of the “offer” because the automated system is doing the selling. What happens is prospects end up selling themselves—like it was their idea.     

People are attracted because they can see themselves right in the driver’s seat. This is an important point—because the prospect is looking at the program and also muttering to themselves, “hey, this is sweet … I’m being prospected without being sold to. I’m home, in my slippers, reviewing an opportunity and the potential enroller is probably off somewhere loafing around…”—that’s what people are thinking.

And well, they do what most people do—they follow the path of least resistance. Like with anything that makes people’s lives easier, guess what happens? People begin to CHASE YOU down.

Moral of the story: Working hard is important, but working SMART (think automated) can take your success (and wealth) to a whole new level.